Katie Baca-Motes, MBA
Senior Director, Strategic Initiatives, Scripps Research Translational Institute
Katie Baca-Motes leads strategic initiatives for the Scripps Research Translational Institute (SRTI), including launching their new Digital Trials Center, focusing on expanding the institute’s portfolio of decentralized clinical trial initiatives including DETECT, a COVID-19 research initiative, PowerMom, a maternal health research program and PROGRESS, an upcoming T2 Diabetes/Precision Nutrition program and the All of Us Research Program’s Participant Center.
Katie’s past experience includes managing behavioral research projects with SRTI, Walt Disney Company, Aetna, Janssen, and others. The research projects have leveraged insights from behavioral economics and other social sciences to improve clinical trial enrollment, increase the return on incentive schemes, understand the psychology behind consumer decisions, identify effective donor communication, increase the effectiveness of corporate wellness programs and improve patient outcomes.